Archive for the ‘Testimonials’ Category

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Jennifer Raikowski – Mueller Publishing

Sunday, March 9th, 2014

We have had Matt Wells at Mueller Publishing three times. We were impressed with how well he understood the YP markets. He was able to show us an effective way of selling that WORKED!! Times have changed, and Matt is ahead of the game with sales training. we would definately recommend him and look forward to having him back at our company.

THANK YOU MATT for boosting our YP sales year after year. You have been a big influence on our double digit increases.

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Phil and Pat Colquette – Gulf Publishing

Tuesday, February 5th, 2013

On behalf of the entire Gulf Publishing team, we want to say THANK YOU for sharing your wonderful creative ideas. Our reps are seeing the benefits of your three step “Magic Questions” to help our closes:

- A veteran rep of over 20 years found and used the material with positive results.

- Rep saved an account by using one simple question taught in class

-Rep saved an account from decreasing by “shutting up” and listening to what the client was                             saying.

I was most impressed with Matt’s willingness to go the extra mile. I expected a good training seminar but actually picking up the bag and calling on our clients so he could get a first hand feel for our directory went above and beyond what we expected.

We want other Publishers to know about your important contriburion. Please feel free to give our phone number out for a reference. Please accept our sincerest thanks for helping us out.

 

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Brent Cooper – CPC Yellow Pages

Tuesday, February 5th, 2013

I needed a jolt of sales energy into my Lowcountry-Beaufort, S.C. canvas due to the lagging renewals and lack of new sales. When Matt Wells of A-Fect called to see if I needed any sales training I told him I “needed sales”. He was quick to respond to my challenge and packed his bags and came South bringing his “sales kit” with him. In my 35 years in the yellow page business and ten years in the newspaper business I’ve never met a trainer who could roll up his sleeves and practice what he preached. It’s one thing to role play in a classroom-it’s an entirely different situation when you Actually go into the field and face the customers of today. Matt proved to me in a three week period that he can “earn his Salt” in the field.

He was given existing revenue, cancellations, and a stack of leads. Matt covered his assignment in a timely manner with great success. He ended up with a double digit increase without a single loss! Several of the leads he sold had been rejecting my salesmen for years. He even re-signed some accounts who had previously cancelled. The impression that he left my “sales associates” was that our print product is still powerful and a lot of potential in our market is “untouched”! Several of the contacts he left behind have since signed up for our next publication. Matt’s system of making 20 calls, with seven appointments, can lead to two or more closes (sales) works.

. Everybody who Is crying the “blues” should try this method of selling yellow pages.

My investment in Matt Wells paid dividends. He is welcome to come back and work with us anytime! It was definitely a win-win arrangement where we both showed a nice profit.

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Deryl Truman – Info Pages

Wednesday, October 10th, 2012

We found ourselves in a situation where our selling manager had a baby and was not able to get back into action as fast as wither of us thought she could. I called Matt Wells to see if he could free up a couple of weeks to come up and help sell her accounts in order for us not to have to extend the canvass. Matt took two weeks and came up and proved to us why he trains Yellow Page representatives and managers. He sold 47 accounts in 9 days in an area he knew nothing about, did not know our policies and practices nor our paperwork. He also took time to work with our reps to help with some of the more difficult objections they were facing. I have seen many trainers over the years but he is the first to put his ACTIONS where his WORDS are. He is the only trainer I know that can TALK THE TALK but also WALK THE WALK. His NEW training and sales strategies are obviously REAL!

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Mike Meyers – Mueller Publishing

Wednesday, October 10th, 2012

On behalf of everyone at The Central Wisconsin Mueller Book and especially owner Nate Mueller, I want to let you know how much we all feel we benefited from the time spent with you. Your unique approach to most any aspect of customer contact has already had a positive affect on our sales force and is a sure guide to assure future success of our directory sales. I can already see how the tried and proven methods you shared have had a positive affect on our sales staff. The sales staff have already been making comments on how much easier it is for them to stay in control of the call in a positive way and how sales are becoming easier with the questions they are asking. We look forward to working with you again.

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David Thompson – The Better Book Phone Book

Wednesday, October 10th, 2012

I just wanted to thank you for all your input over the last year. The first time I heard the information I found it interesting and motivating. But like most people, didn’t put it to immediate good use. After your third visit, it all came together and I understand it better than ever. I have to share with you that my overall increase for this campaign is 38%!! I am told we haven’t seen numbers like that for a while. I am not sure why all sales people are not using this method when the results are obvious, calculated and true. Thanks again.

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Mac McCausland – Ziplocal

Wednesday, January 25th, 2012

Matt Wells and his Socratic Sales Approach have provided great results for our sales professionals that embraced the concept. I hired Matt to train at our annual Sales Training Retreat and his presentation was the best yet! Matt is so energetic and personable you cant’ help but learn from him.  His presentation was spot-on and provided for our sales force an innovative opportunity for increasing sales in a challenging environment.  He has truly embraced the fact that times have changed in the sales world. Instead of re-hashing the same old stuff, he shares a process that really works! One other thing about Matt really sets him apart from the other sales training consultants out there.  He understands we’re all on a budget and does everything that he can in his travel and accommodations to help in this regard.  He doesn’t run up a big expense voucher because he is the guest speaker. I wholeheartedly recommend Matt and his A-Fect  & Yellow Pages Development Institute to any organization, (not just Yellow Pages), that is truly looking to increase sales in a very challenging environment.

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Rock Clum – Valley Yellow Pages

Wednesday, January 25th, 2012

Matt provided excellent interactive training for my Region’s sales force. He provided many great nuggets of information that the sales force could take to the field and use right away.  His follow-up was superb. We look forward to furture training opportunities.  Thanks Matt! (Great Results, Expert,High Integrity)

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Deryl Truman – Info Pages

Wednesday, January 25th, 2012

I had the opportunity of having Matt do sales training in our facility recently. He was very professional with great energy.  Matt is creative and forward-thinking in his approach to sales training, bringing the sales knowledge to today’s way of thinking. I would highly recommend Matt if you are looking for a fresh approach to help your sales team increase their sales.

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Linda Holtz – Gold Pages

Friday, March 18th, 2011

What a blessing to find a sales trainer and business strategist all rolled into one authentic person! Matt, thank you for bringing your unique and powerful skills and clear insights to our company.  We are looking forward to having you back in a few months.

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